Solutions for transparent LED displays

一、the working principle of transparent LED display

In transparent LED displays, many tiny LED dot matrix are embedded in transparent materials, such as glass or plastic. These LED dot matrix consists of three basic colors of red, green, and blue, which can emit light independently. When the transparent LED display receives a signal from the image source, the control circuit provides precise control of each LED dot matrix. By adjusting the brightness and color of the red, green, and blue LED beads in each LED dot matrix, the transparent LED display can display a variety of images and videos

二、the characteristics of transparent LED display

1. High Transparency and Clarity:

The transparent LED display with different point spacing can have a light transmittance of about 50%-90%, and some products are even higher, which can ensure the original lighting perspective function of the glass curtain wall to the greatest extent, and the LED lights are almost invisible from a distance, so that the lighting of the building is not affected, and the brightness of the indoor space is guaranteed.

2. Light weight and small space occupation:

The thickness of the screen motherboard is thin, usually only about 10 mm, and the weight of the transparent screen is extremely light, generally only 1215kg/㎡, which almost does not occupy space after installation, and the load requirements of the installation site change very little, and can be directly fixed on the glass curtain wall, without complex supporting steel structure, which is not only easy to install, but also saves a lot of installation costs.

3. Energy saving and environmental protection:

Its own power consumption is small, the average power consumption is less than 150W/㎡, it does not need traditional refrigeration system and air conditioning heat dissipation, and is more than 30%-40% more energy-saving than conventional LED displays, which meets the requirements of energy conservation and environmental protection.

4. Diversified display effects:

    The transparent LED display supports a variety of display modes, including static images, dynamic videos, text messages, etc., providing merchants with a wealth of options to display product information or advertising content.

5. Customization:

Different shapes and sizes can be customized according to the needs of customers, and can be set up into various special-shapes such as cylinders, round tables, triangles, arcs, etc., to meet various special installation and design requirements, and to achieve diversified creative display

6. Enhanced Interactivity:

    Combined with modern sensing technology, the transparent LED display can identify the customer's proximity or touch, and realize human-screen interaction, such as product inquiry and interactive games through the screen.

7. Easy installation and maintenance:

The structure is flexible, the weight is light, and the installation is fast. Usually indoor maintenance mode, when a certain LED strip light is damaged, only need to replace a single light strip, no need to replace the whole module, the operation is simple and fast, high efficiency, low cost, and safe and reliable.

8. Aesthetics:

It can be perfectly integrated with the glass curtain wall or indoor environment of the building, without destroying the original architectural appearance and style, and can also add a sense of modernity and technology to it, and enhance the overall aesthetics of the building.

9. Simple operation and strong controllability:

It can be connected with computers, graphics cards, and remote transceivers through network cables, and can also be wirelessly controlled through remote clusters, so that the display content can be easily changed at any time to meet different usage needs.

10. Unique Display Effect:

The background is transparent, and the advertising screen plays gives people the feeling of floating on the glass curtain wall, which has a good visual effect and artistic effect. The colors are gorgeous, the picture is realistic, and some products come with a light 3D effect, which can attract the attention of the audience and enhance the advertising effect.

 

三、the application field of transparent LED display

1. Commercial Presentation

    Window display: Transparent LED displays are used in the windows of retail stores to attract the attention of pedestrians through dynamic content and increase the rate of store entry.

    Shopping mall applications: In large shopping malls, transparent screens are often used to display brand advertising, promotional information, and navigation information, effectively improving customer experience and brand exposure.

2. Stage sets

    Event Stage: In various cultural and entertainment activities, the transparent LED display screen serves as the stage background, providing clear images and animations while maintaining the transparency of the audience's line of sight.

    Concerts & Concerts: Used on concert stages to enhance live visuals without obstructing the audience's view of the performers.

3. Architectural media

    Glass curtain wall: Transparent LED displays are installed on the glass curtain wall of the building, transforming the static building surface into a dynamic information display surface, adding a sense of urban modernity.

    Public spaces: Transparent screens are used in public places such as airports and railway stations to display real-time information and advertisements to improve the efficiency of information communication.

4. Science and technology exhibitions

    Exhibition display: Transparent LED display is used in museums or exhibitions such as science and technology, history, etc., and its special-shaped customization ability makes it an ideal choice for displaying new technologies.

    Popular science education: Use the interactive characteristics of transparent screens in popular science education places to improve the participation and interest of visitors.

5. Retail & Exhibitions

    Commercial exhibitions: In various exhibitions such as auto shows, fashion shows, etc., transparent LED displays display product details and brand image through its high definition and perspective effect.

    Creative displays: Retailers use transparent screens to create unique visual merchandising tools, such as transparent LCD kiosks hanging from shop windows, to attract customers' attention.

6. Smart Cities

    Public transportation: Transparent LED displays are used in bus stops, subway passages, etc., to provide citizens with real-time traffic information and advertising content.

    Urban landscape: Set up transparent screens in city squares or parks to play public welfare information or landscape videos to beautify the urban environment.

四、the market prospect of transparent LED display

1. Technology development trends

    Technological progress: With the advancement of technology, the performance of transparent LED displays has been continuously improved, including high transparency, ultra-thin and intelligent. These advancements not only increase the attractiveness of the product itself, but also expand its range of applications.

Innovation trend: Large-size, thin, intelligent and customized have become the main development trends of transparent LED displays.

2. Expansion of application fields

    Commercials: LED transparent screens are widely used in the field of commercial advertising, especially in shopping malls, shop windows and other places, to attract customers and enhance brand image through dynamic content.

    Emerging fields: Transparent LED displays have rapidly penetrated into many emerging fields such as urban lighting projects, transportation interiors, and smart homes, showing their diversified application scenarios and huge market potential.

3. Industry challenges

    High cost problem: High production cost is one of the main challenges faced by transparent LED displays, especially the precision production process and expensive material expenses of transparent LED displays, which make the overall production cost high.

    Inconsistent technical standards: There are significant differences in performance, interfaces, and compatibility between products from different vendors, which makes product interoperability difficult and limits their application in fields with high integration and compatibility requirements.

    Intensified market competition: With the continuous expansion of the market and the improvement of consumers' requirements for quality and service, the competition in the industry has become more intense, prompting enterprises to continuously strengthen their own research and development capabilities and brand influence to improve product quality and service levels.

 

To sum up, the transparent LED display market has broad prospects and is expected to continue to maintain rapid growth in the next few years. However, companies also need to face challenges such as high costs, inconsistent technical standards, and intensified market competition, and win market share through continuous technological innovation and optimized market strategies.